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from $25.00
FitGift™ a friend or family member anything from our collection by purchasing a gift card. We will email you (or whoever you designate) the gift card, which will be redeemable against any product on our website. The FitGift™Card is net of sales tax.
FitGift™ a friend or family member anything from our collection by purchasing a gift card. We will email you (or whoever you designate) the gift card, which will be redeemable against any product on our website. The FitGift™Card is net of sales tax.
$24.99
Super soft and comfortable t-shirts with unique FitterLives® - Making America Move Again® logo! Designed for the ultimate in comfort and quality for casual wear and fashion Earth colors in Navy Blue Frost, Desert Beige, Green Frost and Red Frost Unisex 25% Cotton / 25% Rayon / 50% Polyester Available in...
Super soft and comfortable t-shirts with unique FitterLives® - Making America Move Again® logo! Designed for the ultimate in comfort and quality for casual wear and fashion Earth colors in Navy Blue Frost, Desert Beige, Green Frost and Red Frost Unisex 25% Cotton / 25% Rayon / 50% Polyester Available in...
$24.99
Super comfortable t-shirt with unique Live Your Fitness logo on front and each shoulder.
Designed for the ultimate in comfort and quality.
Unisex
60%cotton 40%polyester, 140 grams per square meter
Available in XS, SMALL, MEDIUM, LARGE, and X-LARGE
Super comfortable t-shirt with unique Live Your Fitness logo on front and each shoulder.
Designed for the ultimate in comfort and quality.
Unisex
60%cotton 40%polyester, 140 grams per square meter
Available in XS, SMALL, MEDIUM, LARGE, and X-LARGE
$8.99
Custom Made Purist FitFuel Cycling Bottle made by Specialized in the USA. Featuring FitFuel logo on front and FiTTER Logo on back. This great bottle features an amorphous silicon dioxide coating that's infused into the inner-wall of the bottle forming a glass-like finish that provides a totally natural, and completely...
Custom Made Purist FitFuel Cycling Bottle made by Specialized in the USA. Featuring FitFuel logo on front and FiTTER Logo on back. This great bottle features an amorphous silicon dioxide coating that's infused into the inner-wall of the bottle forming a glass-like finish that provides a totally natural, and completely...
from $29.99
FitFuel® TurboShot™ Made by Athletes for Every BODY! Unique Formulation that Improves Energy, Performance & FocusStrengthens Immune System. Filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health (B3/B12/B6), Heart Health/Conduction (Magnesium/Potassium), Electrolytes/Muscular Conduction (Sodium) and Immune System/Eye Health (Zinc). Includes 200 mg...
FitFuel® TurboShot™ Made by Athletes for Every BODY! Unique Formulation that Improves Energy, Performance & FocusStrengthens Immune System. Filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health (B3/B12/B6), Heart Health/Conduction (Magnesium/Potassium), Electrolytes/Muscular Conduction (Sodium) and Immune System/Eye Health (Zinc). Includes 200 mg...
$29.99 from $28.49
FitFuel® EnduroMix™ Made by Athletes for Every BODY!™ The EnduroMix is ideal for 'During Exercise activities to ensure prolonged energy and improved focus without the risk of bonking or having to rely on carrying extra packs of alternate nutrition. Electrolyte Balances Gluten Free / Non-GMO / VEGAN Serving Size: One Scoop...
FitFuel® EnduroMix™ Made by Athletes for Every BODY!™ The EnduroMix is ideal for 'During Exercise activities to ensure prolonged energy and improved focus without the risk of bonking or having to rely on carrying extra packs of alternate nutrition. Electrolyte Balances Gluten Free / Non-GMO / VEGAN Serving Size: One Scoop...
$49.99
FitFuel® TurboShot™+EnduroMix™ Bundle Made by Athletes for Every BODY!™ Unique Formulations that Improves Energy, Focus and Performance while Strengthening the Immune System. Great for athletes and recreational outdoor enthusiasts. The TurboShot™ is filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health/Focus/Mood (B3/B12/B6), Heart...
FitFuel® TurboShot™+EnduroMix™ Bundle Made by Athletes for Every BODY!™ Unique Formulations that Improves Energy, Focus and Performance while Strengthening the Immune System. Great for athletes and recreational outdoor enthusiasts. The TurboShot™ is filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health/Focus/Mood (B3/B12/B6), Heart...
$2.99
FitFuel® TurboShot™ Made by Athletes for Every BODY! Unique Formulation that Improves Energy, Performance & FocusStrengthens Immune System. Filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health/Focus/Mood (B3/B12/B6), Heart Health/Conduction (Magnesium/Potassium), Electrolytes/Muscular Conduction (Sodium) and Immune System/Eye Health (Zinc). Includes 200 mg...
FitFuel® TurboShot™ Made by Athletes for Every BODY! Unique Formulation that Improves Energy, Performance & FocusStrengthens Immune System. Filled with easy to absorb supplements not otherwise produced by our own bodies to improve Vascular/Brain Health/Focus/Mood (B3/B12/B6), Heart Health/Conduction (Magnesium/Potassium), Electrolytes/Muscular Conduction (Sodium) and Immune System/Eye Health (Zinc). Includes 200 mg...
$39.99
High-quality Sheepskin Leather gloves designed for performance, comfort and durability Ideal for any activity requiring that 'extra grip' (cycling, golf, motor-sports etc) Fingertips treated for lever grip and touchscreen compatibility Velcro strap gives perfect fit around wrist Lycra between the fingers, top of knuckles and index finger for maximum breathability and...
High-quality Sheepskin Leather gloves designed for performance, comfort and durability Ideal for any activity requiring that 'extra grip' (cycling, golf, motor-sports etc) Fingertips treated for lever grip and touchscreen compatibility Velcro strap gives perfect fit around wrist Lycra between the fingers, top of knuckles and index finger for maximum breathability and...
$59.99
The Women's FiTTER Cycling/Spinning shorts have been specially designed with performance, quality and comfort in mind. The shorts feature a high-quality Italian chamois, a super comfortable elastic waistband and leg openings made for smooth 'short-to-skin' transition for maximum comfort. Give them a try! You won't regret!
The Women's FiTTER Cycling/Spinning shorts have been specially designed with performance, quality and comfort in mind. The shorts feature a high-quality Italian chamois, a super comfortable elastic waistband and leg openings made for smooth 'short-to-skin' transition for maximum comfort. Give them a try! You won't regret!
$288.00 from $250.00
Super comfortable/light weight cycling kit for the performance and fashion oriented rider! Designed for the ultimate in aero dynamics, functionality, comfort and quality. Perfect for warm weather riding. Jersey and/or kit also available as separate items. Designed with 'Airfree' Technology to enhance breath-ability and cooling Jersey designed with UV/Ultra Violet Shielding...
Super comfortable/light weight cycling kit for the performance and fashion oriented rider! Designed for the ultimate in aero dynamics, functionality, comfort and quality. Perfect for warm weather riding. Jersey and/or kit also available as separate items. Designed with 'Airfree' Technology to enhance breath-ability and cooling Jersey designed with UV/Ultra Violet Shielding...
$49.99
The all- reflective VZBL vest is a high-quality wind vest designed for maximum visibility, comfort and breathability during your cooler workouts. With durable rear pockets as well as two zipper pockets on front, this vest is both functional and stylish. Stay safe and comfortable with this must-have vest as you...
The all- reflective VZBL vest is a high-quality wind vest designed for maximum visibility, comfort and breathability during your cooler workouts. With durable rear pockets as well as two zipper pockets on front, this vest is both functional and stylish. Stay safe and comfortable with this must-have vest as you...
$129.00
Super comfortable/light weight cycling jersey for the performance and fashion oriented rider! Designed for the ultimate in aero dynamics, functionality, comfort and quality. Perfect for warm weather riding: Designed with 'Airfree' Technology to enhance breath-ability and cooling Designed with UV/Ultra Violet Shielding Technology Elastic grip around biceps and waist Zipper cover...
Super comfortable/light weight cycling jersey for the performance and fashion oriented rider! Designed for the ultimate in aero dynamics, functionality, comfort and quality. Perfect for warm weather riding: Designed with 'Airfree' Technology to enhance breath-ability and cooling Designed with UV/Ultra Violet Shielding Technology Elastic grip around biceps and waist Zipper cover...
$159.00
Super comfortable/light weight cycling shorts. Designed for the ultimate in performance, functionality, comfort and quality. Perfect for HOT WEATHER riding. Designed with 'Airfree' Technology to enhance breath-ability and cooling Silicone grippers on each leg for maximum comfort/compression Reflective tabs on back for safety Available in XS/S/L/XL (true to size) Annual...
Super comfortable/light weight cycling shorts. Designed for the ultimate in performance, functionality, comfort and quality. Perfect for HOT WEATHER riding. Designed with 'Airfree' Technology to enhance breath-ability and cooling Silicone grippers on each leg for maximum comfort/compression Reflective tabs on back for safety Available in XS/S/L/XL (true to size) Annual...
$229.00
Made for performance and comfort, the FiTTER SPEED KIT is engineered to optimize speed and comfort for Cycling Criterium Racing or Time Trials (or for hot days when you feel like riding in 'less'). This one piece kit is made with the highest quality Italian fabric. Also made to CUSTOM for individuals...
Made for performance and comfort, the FiTTER SPEED KIT is engineered to optimize speed and comfort for Cycling Criterium Racing or Time Trials (or for hot days when you feel like riding in 'less'). This one piece kit is made with the highest quality Italian fabric. Also made to CUSTOM for individuals...
$229.00
Made for performance and comfort, the FiTTER STAR SKIN SUIT s engineered to optimize speed and comfort for Triathlons or Duathlons (or for hot days when you feel like riding in 'less'). This one piece kit is made with the highest quality Italian fabric. Also made to CUSTOM for individuals or...
Made for performance and comfort, the FiTTER STAR SKIN SUIT s engineered to optimize speed and comfort for Triathlons or Duathlons (or for hot days when you feel like riding in 'less'). This one piece kit is made with the highest quality Italian fabric. Also made to CUSTOM for individuals or...
$119.00
Super comfortable/light weight cycling jersey. Available in 8 great colors; ALL BLACK, LIGHT BLUE, WHITE, GREY, CREAM YELLOW, SPRINTER GREEN, TERRACOTTA, and OLIVE. Designed for the ultimate in performance, functionality, comfort and quality. Perfect for HOT WEATHER riding. Designed with 'Airfree' Technology to enhance breath-ability and cooling Designed with UV/Ultra Violet Shielding...
Super comfortable/light weight cycling jersey. Available in 8 great colors; ALL BLACK, LIGHT BLUE, WHITE, GREY, CREAM YELLOW, SPRINTER GREEN, TERRACOTTA, and OLIVE. Designed for the ultimate in performance, functionality, comfort and quality. Perfect for HOT WEATHER riding. Designed with 'Airfree' Technology to enhance breath-ability and cooling Designed with UV/Ultra Violet Shielding...
$129.00
High Quality and Super Comfortable Performance Jersey. Italian made fabric milled with unique Bamboo material. Commemorates the US Declaration of Independence of 1776 with year beautifully visible on back of jersey. Naturally form fitting to every body type! Available in 7 great colors; ALL BLACK, SILVER, DEEP RED, GOLD, OLIVE GREEN,...
High Quality and Super Comfortable Performance Jersey. Italian made fabric milled with unique Bamboo material. Commemorates the US Declaration of Independence of 1776 with year beautifully visible on back of jersey. Naturally form fitting to every body type! Available in 7 great colors; ALL BLACK, SILVER, DEEP RED, GOLD, OLIVE GREEN,...
$159.00
The best in fashion and functional comfort for any ride - same cut/design as used by major Pro Tour cyclists. Available in short or long length and in BLACK, GREY, OLIVE, BLUE, BROWN, BURGUNDY, GREEN & PURPLE base colors. High-performance breathable fabric w/Italian high quality chamois Steel-Cut compression leg bands...
The best in fashion and functional comfort for any ride - same cut/design as used by major Pro Tour cyclists. Available in short or long length and in BLACK, GREY, OLIVE, BLUE, BROWN, BURGUNDY, GREEN & PURPLE base colors. High-performance breathable fabric w/Italian high quality chamois Steel-Cut compression leg bands...
$24.99
FiTTER Elite Aero Socks are our latest high-quality performance socks! Designed for SPEED, COMFORT and COMPRESSION, these socks are perfect for anyone looking for that 'edge' to go faster, look and feel better (or FiTTER!). Equivalent socks used by most PRO-TOUR TEAMS. Durable, comfortable, and perfect for cycling, running and...
FiTTER Elite Aero Socks are our latest high-quality performance socks! Designed for SPEED, COMFORT and COMPRESSION, these socks are perfect for anyone looking for that 'edge' to go faster, look and feel better (or FiTTER!). Equivalent socks used by most PRO-TOUR TEAMS. Durable, comfortable, and perfect for cycling, running and...
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